Top 20 Dreamforce Must-Dos from the Industry’s Top Sales Experts

Whether you’re going to Dreamforce for the first or the 10th time, there’s always something new to see and learn. But the sheer size and the volume of activities, vendors, and sessions can be overwhelming to even the most seasoned “Dreamforcer.”

To help plan ahead and focus on the most important priorities to successfully manage and get the most out of this amazing event, we asked some of the industry’s top sales experts, “What is your top Dreamforce ‘must-do.” Below are their responses.

#1. “Attend as many events as possible, see the vendors, and meet new people because Dreamforce is all about getting ‘face time’.”

Max Altschuler, CEO SalesHacker.com @MaxAlts @SalesHackerConf

#2. “Schedule meetings with prospects and clients who will be in town – before, during, and after Dreamforce.”

Joanne Black, Founder, No More Cold Calling @ReferralSales

#3. “Recharge occasionally. The best way to do so is in the Dream Lounge, an elegant sanctuary appointed with every amenity to refuel and recharge to get more out of Dreamforce.

Debra Calvert, President, People First Productivity Solutions @PeopleFirstPS

#4. “Meet and learn from innovative sales leaders.”

Sally Duby, GM for The Bridge Group @SallyDuby

#5. “Attend the Sales Summit at Dreamforce on Tuesday. 10+ sessions specifically designed for sales executives learning from world-renowned thought leaders.”

Joe Galvin, Chief Research Officer and EVP, MHI Research Institute @JoeGalvin

#6. “Have compelling conversations with interesting people!”

Alice Heiman, Speaker, Sales Coach, Author @biztalkblender

#7. “Work the conference hands-free, carrying nothing more than what I can fit in my pockets. That means the most important tool is my smartphone.”

Matt Heinz, President and Founder of Heinz Marketing @HeinzMarketing

#8. "To network and develop relationships with sales and business leaders to exchange ideas and gain new insights.” 

Mark Hunter, CEO and Founder, The Sales Hunter @TheSalesHunter

#9. “Engage. Keep your eyes OFF YOUR SMART PHONE and pay attention to everything around you. You can’t network or learn if you’re in the corner responding to e-mail!”

Jason Jordan, Partner, VantagePoint Performance @JasonRJordan

#10.  Plan. The event has become huge, and it’s impossible to manage in the moment.  Plan ahead to maximize your value from the conference!

Jason Jordan, Partner, VantagePoint Performance @JasonRJordan

#11. “Visit the booths of the sales technology vendors. I want to learn what’s new that will help salespeople optimize their time and increase their sales results.” 

Jill Konrath, Bestselling Author, Sales Acceleration Strategist @JillKonrath

#12. “Check out the new solutions to help streamline the sales process.”

Ralph Lentz, Inside Sales Leader @RalphLentz

#13. “Hop on a pedicab at Moscone Center and head straight down 4th street to the Smart Selling Tools DreamLounge. There will be 16 fantastic speakers and a chance to win an Apple Watch both days.”

Nancy Nardin, Founder and President, Smart Selling Tools

#14. “Wear comfortable shoes and bring extra phone power.”

Peter Ostrow, Vice President, Research Group Director, Aberdeen Group

#15. “Get a photo with Marc Benioff and Parker Harris because of their support and participation in a Women's Leadership track at Dreamforce, huge commitment to equal pay for women at Salesforce.com and for empowering their team to put on such great sessions as our panel "The Payoff for More Women in Sales."

Lori Richardson, Founder and CEO, Score More Sales @scoremoresales   

#16. “Plan in advance so I can attend the most relevant sessions, make new connections, and deepen my relationships with the Salesforce community. I go to conferences for Content, Connections, and Community.”

Jill Rowley, Founder and Chief Evangelist, #SocialSelling

#17. #Find 3 concepts or apps I had not known and that are new. Avoid the known same old, same old.”

Tibor Shanto, Award-winning Author and Speaker @TiborShanto

#18. “Reconnect with old friends and meet as many new contacts as possible!”

Barry Trailer, Managing Partner, CSO Insights @BarryTrailer @CSOInsights

We also added a couple of our own who have attended more than 7 Dreamforce events:

19. “Check out Dev Zone for the latest innovation from the developer community.”

Suresh Balasubramanian, CEO, LiveHive, Inc. @LiveHive

#20. “When planning, set aside time to participate in the Salesforce Foundation activities or give back to the community. This year their focus is on education and donating 1 million books to schools and libraries around the world.”

Micheline Nijmeh, CMO, LiveHive, Inc. @mnijmeh @LiveHive

Thanks to all of our expert “Dreamforcers” for sharing their tips!

And, if you’re going to the conference, be sure to take this fun quiz and learn your Dreamforce persona! 

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